Related News & Analysis
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Strategic Acquisition
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Spotify acquired WhoSampled, the community-driven music database that catalogs samples, covers, and remixes. TechCrunch+2Dataconomy+2
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The deal includes both the WhoSampled team (around 10 people) and the entire database. TechCrunch+2Complex+2
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Financial terms of the deal have not been publicly disclosed. TechCrunch+1
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New Spotify Features Powered by WhoSampled
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The data from WhoSampled will power Spotify’s new SongDNA feature, which allows users to explore musical connections — collaborations, samples, covers — directly in Spotify’s app. Dataconomy+1
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SongDNA is expected to surface for Premium users within the “Now Playing” view. Engadget
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Spotify is also launching a feature called “About the Song”, which will show swipeable cards giving insights into a song’s history, inspiration, and cultural context. Engadget+1
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Expanded Song Credits
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Spotify is broadening its song credits to include all contributors: not just the main artists, songwriters, and producers, but also engineers, session musicians, mixers, etc. Pitchfork
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According to Jacqueline Ankner (Spotify’s Head of Songwriter & Publisher Partnerships), this is about giving “fans a deeper look at the people and creative threads behind the music” and recognizing every contributor. Pitchfork+1
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WhoSampled’s Platform Remains
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Despite the acquisition, WhoSampled will continue to operate as a standalone brand and platform. TechCrunch+1
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Under Spotify, WhoSampled will see improvements in user experience: faster moderation of submissions, removal of display ads, and its mobile apps becoming free with free in-app subscriptions. Dataconomy+1
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Industry Implications
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This move signals Spotify’s ambition to go beyond streaming, investing more heavily in music discovery, attribution, and metadata. NotjustOk+1
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By integrating WhoSampled’s rich data, Spotify strengthens its competitive edge in music-tech innovation, showcasing deeper story-telling around songs. Parameter+1
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Some in the music community are watching closely: there’s discussion around how this could impact sample-based genres, transparency, and how credits are attributed. Reddit
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Backstory & History
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WhoSampled was founded in 2008 and has grown through a community of contributors and moderators, tracking over 1.2 million songs and 622,000 samples. Dataconomy+2PPC Land+2
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Spotify and WhoSampled had a prior integration: in 2016, WhoSampled’s iOS app allowed users to import their Spotify playlists and explore song connections. WhoSampled
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